# Video

## What is Video

[**Video**](https://help.imagine.art/)  is a comprehensive AI-powered tool that transforms your ideas and images into compelling video content. Using advanced AI video generation models, you can create videos based on text descriptions, reference images, or a combination of both. The studio also allows you to apply **Video Effects** to your creations, turning them into engaging visual experiences. Whether you're a content creator, marketer, or visual artist, **Video Studio** empowers you to create professional videos with minimal effort.

<figure><img src="/files/zkezht1b7jgxSf8KV1Bp" alt=""><figcaption></figcaption></figure>

### Powerful Creative Tools

Video Studio offers a suite of AI-powered tools to enhance your creative workflow:

{% stepper %}
{% step %}
**Create** a new Video using your prompt, powered by the latest AI video generation models to date.
{% endstep %}

{% step %}
Use your images as a reference to guide your video's start and end frames.
{% endstep %}

{% step %}
Use **Video Effects to t**ransform existing images into VFX effects.&#x20;
{% endstep %}
{% endstepper %}


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